The hospitality business or I should say any business, is about delivering value to our customers and catering to their wants and their desires. Not ours. If you get into business thinking more of yourself and what you want and desire, that’s a recipe for failure because it’s customers who pay the bills. We have to cater to what other people want.
Today I’m going to show you exactly what I did to find out what my customers wanted for a new promotion on Wednesday nights so I could create a better relationship with them, show that I care about what they want, and ultimately be able to have a more successful promotion.
I’m Nick Fosberg, and you’re watching Bar Restaurant Success, the place bar and restaurant owners visit to discover how to get ahead in business and in life.